Exploring adventures and styles for kids without the girl/boy stereotypes.

Meet Let Toys Be Toys

Charlie and the Pirates have followed the ‘Let Toys Be Toys’ campaign for some months and are delighted they agreed to be interviewed for the blog. The groups of parents that met via mumsnet are doing an amazing job at questioning retailers and manufacturers about gender stereotype labels for all kids toys, clothes and books. […]

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Girl Engineers and Knex Mighty Makers

Today my daughter stood up in her reception class assembly and stated: “My dream is to be an engineer, so I can build racing cars”. She has never been a ‘girlie girl’ and that’s the main reason why I started this blog. Finding toys for her is an interesting challenge. As many of you will […]

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